Posts tagged: iPad recreational device

Corporate Research: iPads are Used Mostly for Recreational Purposes

A Citigroup online survey of 1800 people in the US, UK, and China found iPad users engaged with the device primarily for entertainment purposes. Web surfing, e-mail, and watching Netflix top the list. Users in the US were more likely to buy the device as a secondary unit for fun, or as a toy, while users in China were more likely to consider the iPad a primary computing device for serious work. More, including charts, here and here.